There are some major changing effects in the lenticular world. The following introduction gives you a better concept of the features of corresponding type of changes. (All sample effects are for demonstration only, not intend to any infringement.)
A single image simulates an object moving closer or further away by object enlargement or diminishing, suitable for emphasizing a subject, i.e. corporate logo, or present the effect changing from close to far / far to close etc. It's a popular effect used in business card, poster card, outdoor poster etc.